Campaign Toolkit

United Way of Manitowoc County wants to ensure that your campaign is fun and successful. This campaign toolkit should give your organization the materials you need to run a great campaign. If you have any questions, please give us a call at 920-682-8888.

 

Things to Consider with Your Campaign:

Campaign Dates: September 2017-December 2017 (If you are interested in holding your campaign outside of this time frame, please contact our office)

Consider showing the United Way Manitowoc County Video: United Way fights for the health, education and financial stability of every person in our community. This video shares a bit of that fight!  The video is available online here.

Bring in a speaker: United Way staff is always eager to assist in coordinating a United Way representative to come to your workplace. Email molly@unitedwaymanitowoccounty.org to arrange for a speaker.

Pledge form: This year, we have both printable and fallible PDF pledge forms available. Find them in the resources section below. If you would like United Way to print hard copies for you, please let Molly know at molly@unitedwaymanitowoccounty.org.

Campaign event ideas: Looking for a fun way to involve your coworkers in the campaign as people turn in their pledge form? Holding an event boosts your results, incentivizes people to turn in pledge cards and/or increase their gift amount, and engages your workplace in something fun for a great cause! Check out our packet in the resources below!

STEP 1:

GET STARTED

  • Meet with your leader to confirm his/her commitment
  • Recruit a team
  • Contact United Way office for necessary materials and pick up campaign envelope

STEP 2:

PLAN THE CAMPAIGN

  • Develop a timeline
  • Set employee participation goals
  • Organize incentives and plan events
  • Publicize your campaign
  • Send communications from CEO endorsing/announcing campaign

STEP 3:

USE UNITED WAY TOOLS

  • Invite a United Way speaker
  • Print Necessary materials
  • Promote your campaign special events and meetings

STEP 4:

RUN THE CAMPAIGN

  • Hold your campaign kick-off
  • Stay visible - send emails every few days to keep up the enthusiasm and build awareness
  • Make sure that every employee has the opportunity to give
  • Have fun!

STEP 5:

WRAP UP

  • Tabulate the results, complete campaign envelope, and report to United Way
  • Thank all contributors with a celebration event, letter, e-mail, gift, etc.

Thank you to our 2017 Campaign Media Sponsors: